During the academic year 2024-2025, the M.Sc. Programme organised an educational trip to Rome, Italy, from 7 to 11 May 2025.
During the trip, students from the programme’s three tracks attended a lecture entitled “Sustainability Marketing: Balancing Purpose and Profit” by Prof. Massimiliano Farina Briamonte at the University of Roma Tre, while they also participated in a workshop on sustainability and greenwashing.
The experience was completed with organised guided tours through the historic streets and monuments of Rome, giving students the opportunity to discover the city and combine learning with a cultural experience.
