The three tracks of the programme visited Bucharest and Sinaia in Romania as part of the educational trip, held on 12–16 May 2024.
During this trip, the postgraduate students had the opportunity to visit the Bucharest University of Economic Studies and attend a lecture by Professor Radu Cristian Musetescu and Mr. Pantelis Giannoulis, First Counsellor for Economic and Commercial Affairs at the Embassy of Greece in Bucharest, on Greece–Romania trade relations. In addition, a day trip to the city of Sinaia took place, including a visit to the Alexandrion Experience Hotel, a member of the Alexandrion Group. During the visit, students had the opportunity to discuss marketing and communication issues within a large group of companies with executives of the Alexandrion Group.
This unique experience provided valuable knowledge to the programme’s students, while also offering opportunities for social interaction and networking.
